BizFalcon AIFree unit-economics tools
Customer LTV calculator
Contribution LTV, what a customer is actually worth after costs, from three inputs.
Fill in the inputs, results compute live, formula included.
Revenue LTV vs contribution LTV?
Revenue LTV is what a customer spends; contribution LTV is what you keep after variable costs. Set CAC ceilings off contribution LTV, revenue LTV overstates what you can afford by 2-3x.
How is expected orders computed?
A geometric model: if r% of orders are repeats, a new customer averages 1÷(1−r) lifetime orders. Capped at r=85% to stay honest.
These are estimates. Your order data isn't.
Drop your store export, the same numbers computed exactly, plus peer benchmarks and a per-SKU screener.