Free ecommerce calculators: margin, ROAS, CAC, LTV
Margin, breakeven ROAS, CAC ceiling and LTV, with the formula shown under each result.
Pick a calculator.
- Profit marginGross margin, contribution margin, and true net profit after ads, with the formula shown.
- Breakeven ROASThe ROAS where your ads stop losing money, computed from your margin.
- Max CACThe most you can pay to acquire a customer, from LTV and a 3:1 target.
- Customer LTVContribution LTV, what a customer is worth after costs, from three inputs.
- Discount break-evenHow many more orders a discount has to bring in to earn the profit you make at full price, with the formula shown.
- Retainer checkHas your fee kept pace with the ad spend you manage? Three numbers, with the formula shown.
These are estimates. Your order data isn't.
Drop your store export, the same numbers computed exactly, plus peer benchmarks and a per-SKU screener.
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