Discount audit Analytics

Some of your discounts
bought nothing

Discount codes redeemed by customers who were going to buy anyway are pure margin transfer. This finds them in your own order export and puts a monthly dollar figure on each pattern.

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Free plan · 100 credits/mo · No SQL required

Every Discount audit KPI, computed automatically

Upload your data once. ProfitFalcon's AI analyst engine computes the full discount audit metric suite, no formulas, no SQL, no analyst required.

Discount spend

Σ discount amount across orders

Effective discount rate

total discount / gross revenue

Margin after discount

(revenue − COGS − discount) / revenue

Discount on repeat buyers

discount spend on orders from customers with prior orders

Recoverable monthly margin

discount spend on patterns with no lift in order rate

COMPUTED OUTPUT
Net revenue · 180 days
$5.20M
= Σ gross_amount − refunds · 24,623 orders
Gross margin
53.8%
= (rev − cogs) / rev
Repeat order rate
23.4%
= repeat orders / orders
Verified
Σ gross_amount over 24,623 orders = $5.20M
df["gross_amount"].sum()$5.20M
SOURCE cascade_orders.csvORDERS 24,623ENGINE PYTHON · IN-BROWSER

Stop spending your week in Excel

ProfitFalcon handles the repetitive analysis so you can focus on decisions.

Codes get created for a campaign and never turned off

Repeat customers use a welcome discount meant for acquisition

Stacked promotions push some orders below cost without anyone noticing

No way to tell which discounts drove orders and which just cost margin

Ask ProfitFalcon anything

Just type, no SQL, no formulas. Ask ProfitFalcon anything about your clients:

How much discount spend went to customers who had already bought?

Which discount codes are attached to orders below cost?

What is my effective discount rate by month?

Show the monthly margin I would recover by retiring the worst codes

Three steps to discount audit insights

01

Upload your data

CSV, Excel, PDF, or connect your discount audit platform directly. CSV up to 250MB per file.

02

AI does the analysis

The Analyst computes every relevant KPI, flags risks, and generates charts in under 60 seconds.

03

Get shareable insights

Download PDFs, share dashboards, embed charts, schedule re-runs. Built for execs and teams.

Free teardown. Paid from $29/month.

Growth $29/mo (1 store) · Scale $129/mo (3 stores, Autopilot included) · Portfolio $249/mo (unlimited stores). Annual = 2 months free.

Growth

One store, watched daily

$29/mo

  • 1 connected store
  • Contribution margin + discount leak
  • Runnable SQL behind every number
  • Daily refresh
  • Ask anything about your data
Most popular

Scale

Growing store, most popular

$129/mo

  • Up to 3 stores
  • Everything in Growth
  • Higher order volume
  • Autopilot included
  • Recommendation feed with measured outcomes
  • Per-SKU screener + stock forecast

Portfolio

Operators running several brands

$249/mo

  • Unlimited stores
  • Everything in Scale
  • Client-profit view
  • White-label PDF export
  • Priority support
See full pricing

Discount audit analytics. FAQ

Can it prove a discount caused an order?

No, and it won't claim to. Causal lift needs a holdout test. What it does is surface the patterns where discount spend went to demand that shows no associated change in order rate, quantify them, and label the figure as modeled from your export rather than guaranteed.

Is the recoverable figure a promise?

It's a projection with the arithmetic attached, and it's labelled that way on screen. If you act on a recommendation, the outcome is later re-measured against your own newer export, and only outcomes measured that way count toward the product's track record. Figures you type in yourself are shown but never counted.

What columns does it need?

An order-level export with a discount column. Revenue and order id are required; customer id enables the repeat-buyer split, and cost data enables the below-cost check.

How much does it cost?

The teardown is free and needs no account. Paid plans are $29/mo (Growth), $129/mo (Scale, Autopilot included) and $249/mo (Portfolio, multiple stores). Annual billing = 2 months free.